Vibha's Post

The spike in social media consumption and the various digital platforms is a huge paradox for every marketeer. On the one hand it is irresistible for the sheer numbers, but on the other hand its very fluid nature and complex algorithms have posed a challenge. Another thing it has thrown into the mix is the social media influencer model. While traditional marketing strategies seem to lose steam in this environment, at the same time over reliance on plain vanilla influencer approach, without the backing of strong marketing fundamentals, come up woefully short. What brands and their custodians demand in such an environment is a solutions provider who ticks all the boxes. Enter Vibha Gupta @vibha.gupta79 – a multi dimensional personality who is Branding Specialist, Writer, Artist and Foodpreneur who is also MasterChef India Top 50 and is a Council Member Food and Nutrition at WICCI INDIA. Vibha is today a much sought after branding & marketing expert. She is also the founder of Fondant Art, an extremely popular artisanal food design venture catering to five star hotels and high society for over a decade. Vibha, after having worked in Information Technology, Business strategy, HR and Marketing with a clutch of top companies, went on to co-found CoantumLeap Digital India. As the Chief Marketing and Creative Officer she spearheaded the brand into a successful digi transformation venture serving global markets. She also helped launch Neofy, a global financial cloud that allows new fintechs to be launched from scratch in a matter of weeks with a predominantly pay as you go SaaS model.On a constant journey of accomplishments, Vibha is still that restless entrepreneur investing her time and energies in coming up with initiatives that help brands and businesses keep up with cutting edge and emerging tech. Read the complete article on our website. Visit - www.thebusinesspress.in . . . . . #entrepreneur #startupstories #startupindia #business #entrepreneurship #vocalforlocalindia #smallbusinessowner #smallbusiness #supportsmallbusiness #smallbusinessindia #thebusinesspress #thebusinesspressindia #vibhareviews #whatshotbangalore #digitalmarketingindiabrand

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• #smallbusinessowner
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• #smallbusinessindia
• #supportsmallbusiness
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• @vibha

• 1.0K 8
• 108.3K Followers
• 327 Posts
• 2.0K Average Likes
• 1.89% Eng. Rate

This post was published on 22nd July, 2022 by Vibha on her Instagram handle "@Vibha.gupta79 (Vibha Gupta)". Vibha has total 108.3K followers on Instagram and has a total of 327 post.This post has received 1.0K Likes which are lower than the average likes that Vibha gets. Vibha receives an average engagement rate of 1.89% per post on Instagram. This post has received 8 comments which are lower than the average comments that Vibha gets. Overall the engagement rate for this post was lower than the average for the profile. #business #smallbusinessowner #startupstories #smallbusiness #vocalforlocalindia #smallbusinessindia #supportsmallbusiness #entrepreneurship #startupindia #entrepreneur has been used frequently in this Post.