
Relationship Revolution by Gouri Shankar Patnaik is an insightful read about marketing and about transforming customers into loyal brand ambassadors. This book offers a complete exploration of Customer Relationship Management (CRM). This book helps the readers to achieve success in business. The author teaches us about the importance of customers. This book succeeded in making us aware of the importance of customers' needs. The writing style is unique. The language used is simple and easy to understand. Though CRM technologies are discussed in this book, the author also focuses on and discusses about the managerial application to enhance customer understanding and organizational success. Such an inspiring and thoughtful read. The author explains the complex concept in a simple and easy way to understand. I adored the real-world examples. It is a simple yet powerful read. This book is perfect for students, professionals, and industry leaders as it blends academic rigor with practical relevance. Relationship Revolution is an informative and useful read. The author teaches us CRM concepts, benefits and technologies. This book also covers implementation strategies aligned with marketing, sales, and service goals across the customer lifecycle. Overall, I loved this book and would strongly recommend it to all. Qotd: How has social media (Instagram/bookstagram) changed the way you read? #bookreels #booklover #bookaholic #booksbooksbooks #bookworm #booknerd #bookreviewer #bookrecommendations #bookaesthetic #bookvibes #bookish #booksaremagic
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