Sachin's Post

How Pricing Creates Multiple Niches A “bag” can exist in 10 different markets depending on price + psychology. Here’s how 👇 • ₹300 bag → Mass niche: students, daily commuters. Need = affordability + utility. • ₹3,000 bag → Mid-tier niche: young professionals, aspirational buyers. Need = durability + design without burning pocket. • ₹30,000 bag → Premium niche: corporate execs, influencers. Need = quality + lifestyle branding. • ₹3,00,000 bag → Luxury niche: HNIs, fashion-forward crowd. Need = exclusivity, heritage, social signaling. • ₹30,00,000 bag → Ultra-luxury niche: celebrities, collectors. Need = investment piece, limited edition, status beyond function. Same category. Same “bag.” But each price point attracts a different niche with unique psychology. 📌 Lesson for founders: Before building a product, ask → 1️⃣ At this price, who is my buyer? 2️⃣ What need/aspiration does this price solve? 3️⃣ Can I build a business on that segment’s volume + margin? That’s how price defines your niche. 💬 Comment “PRICE” if this clicked. 👉 Follow @dreamwithsachin for more no-BS founder insights #dreamwithsachin

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This post was published on 03rd September, 2025 by Sachin on his Instagram handle "@dreamwithsachin (Sachin Yadav)". Sachin has total 4.7K followers on Instagram and has a total of 60 post.This post has received 19 Likes which are lower than the average likes that Sachin gets. Sachin receives an average engagement rate of 2.37% per post on Instagram. This post has received 0 comments which are lower than the average comments that Sachin gets. Overall the engagement rate for this post was lower than the average for the profile. #dreamwithsachin has been used frequently in this Post.