Malavika's Post

why do we need to use literal bugs in our makeup?!!! Carmine, a red pigment derived from crushed female cochineal beetles, is still widely used in the cosmetics industry, especially in lipsticks. The production of carmine involves crushing thousands of insects to create a vibrant red colour that is highly prized for its depth and longevity. Many beauty brands continue to use carmine in their products, including MAC, NARS, Bobbi Brown, Maybelline, L’Oréal, Revlon, Estée Lauder, YSL Beauty, Shiseido, and Clinique. However, there is a growing movement toward vegan and cruelty-free alternatives, seeing how the global vegan cosmetics market is valued at $ 16.6 bn (projected to reach $29.5 bn by 2030), with India currently the third largest consumer of vegan cosmetics. I am wearing the @daughterearthofficial vitE liquid lipstick here, but there are so many homegrown brands like @asabeautyindia @disguisecosmetics @faebeautyofficial @kirobeauty @plumgoodness that you can browse for clean make up products💄 . . . #veganmakeup #veganmakeupindia #redlipstick #carmine #cleanmakeup #crueltyfreemakeup #veganbeauty #cleanbeauty #vegangirl #veganindia

• #cleanbeauty
• #veganmakeup
• #veganindia
• #vegangirl
• #crueltyfreemakeup
• #veganbeauty
• #cleanmakeup
• #veganmakeupindia
• #carmine
• #redlipstick

• @plumgoodness
• @faebeautyofficial
• @disguisecosmetics
• @kirobeauty
• @daughterearthofficial
• @asabeautyindia

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This post was published on 08th September, 2024 by Malavika on her Instagram handle "@malagoesgreen (Malavika Malaviya)". Malavika has total 20.7K followers on Instagram and has a total of 87 post.This post has received 412 Likes which are lower than the average likes that Malavika gets. Malavika receives an average engagement rate of 11.54% per post on Instagram. This post has received 6 comments which are lower than the average comments that Malavika gets. Overall the engagement rate for this post was lower than the average for the profile. #cleanbeauty #veganmakeup #veganindia #vegangirl #crueltyfreemakeup #veganbeauty #cleanmakeup #veganmakeupindia #carmine #redlipstick has been used frequently in this Post.