
JSM Corporation Pvt. Ltd., the group behind Shiro, Asilo, and Hard Rock Café, has introduced a new dining concept with the launch of @yoichibyshiro at Manyata Tech Park, Bengaluru. The restaurant brings a market-style Pan Asian format inspired by Southeast Asia’s street food culture into one of the city’s busiest business districts. Yoichi takes its name from the Japanese word for street market and is designed to mirror the structure and energy of hawker centres and night markets across Asia. The space is laid out as a live food marketplace, with multiple counters and stations, each representing a different culinary style or regional influence. These individual sections function as standalone food stops while remaining part of a single dining experience supported by a technology-enabled ordering system.
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