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What is meme marketing?

Meme marketing is a form of marketing that focuses on sharing funny content among its target audience. It is basically a sub-category of viral marketing where the medium of communication is through social media. In order to spread brand awareness now many businesses are leveraging the power of memes, in our country meme marketing is the future of marketing since it is the language of millennials.

Benefits of Meme Marketing

Cost- effective

Meme marketing is one of the most affordable marketing options available today, this is a very effective way to get a good response from the target audience. Moreover, you don’t have to pay a lump sum to create a meme since it's free and anyone can create this. Make sure the meme successfully communicates your brand awareness to your audience. So, if you are looking to endorse your products or services without spending much meme marketing can be the game-changer.

Easy to create

In order to create a meme you don’t need any technical knowledge, just search the internet and find one that is relevant to your business. Select the best image according to your marketing goals. If possible, take help from a native meme maker who knows how to incorporate a sense of humour into memes.

Language of youth

Memes are the language of millennials since it tells a lot by not telling anything, you can showcase complex concepts without making it complex that’s where the beauty of memes lie. They can easily attract the attention of your target audience since they are extremely hard to ignore.


Memes are extremely relatable which is why people love to share them with others. Meme culture witnessed a spike over the past two years, for many brands it is the secret weapon to make a difference in this competitive market.


Memes are more organic and less intruding which is why big brands are running behind the meme culture. You don’t want your audience to hate your marketing posts, do you? It is more like a creative form of communication that gives you an opportunity to think out of the box.

Easy to target audience

Through funny memes, you can easily communicate with your audience without being repetitive. If they like your content it will get shared and liked by millions of people. Memes look like humans they attract the attention of the general audience without forcing. For that, you must know how your audience thinks.

What Influencers Can Do for Your Brand?


Create static and carousel posts on Instagram/ Facebook with branded clothing, apparel, and accessories.


Create Video posts on Instagram/ Facebook/ TikTok with branded clothing, apparel, and accessories.


Buy products from your website, create an unboxing video, share the post with their followers, and submit honest online reviews.


Physically Visit fashion stores of a selected locality and create a story about the store highlighting their collection and other USPs.


Create and Manage Instagram Contest (Giveaway or other) and help increase Facebook and Instagram Followers of the concerned brand.

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Why Choose InfluGlue?

For our meme marketers, culture is the lens, we analyse everything keeping in mind the current scenario. We also take into consideration the target audience especially their age group and interests. For a brand, it is essential to come up with memes that can entertain and educate the audience at the same time. Memes are most trusted and are completely organic in nature and the most loved form of communication.

Evaluating your marketing goals, we will guide you to curate some of the best forms of memes so that you can win your audiences' hearts easily. Our team closely follow the meme jacking trend all over the internet, no matter which business niche you are from we will guide you the best. So, if you want to evoke a sense of humour in front of your audience, we are here to help you.

How Does it Work?

Pitch your project

Discuss your marketing goals with our team and how you want to achieve that. In this phase mention all the details that you are looking for.

Let the team work on memes

Let our meme experts work on your project, check the content and provide your valuable feedback.

Share them and enjoy influence

Share the memes on your targeted social media platforms and enjoy the attention.

FAQs About Meme Marketing

What are memes?+

Memes are the short forms of imitation, it can be an idea, behaviour or style that spread awareness or any simple message through a sense of humour. To put it simply, it is a virally transmitted image embellished with text and can be shared through social media platforms.

Why meme marketing is famous?+

Memes are the language of millennials these are extremely hard to avoid on social media platforms. People like, comment and share the memes because they are funny and carry hidden messages about a particular trend. The audience feels entertained and engaged with certain kinds of memes which should be your achievement as a marketer.

How meme marketing works?+

Memes are meant to be shared so the basic idea is to re-post and recreate relevant memes. However, you cannot suddenly start flooding your audiences’ feed with your memes, you never know they might find it monotonous or spammy. So, to get started we suggest posting one meme per day and observe the response of your audience. After a week you can gradually increase the number of memes from one to two or more.

What is the timeline for meme marketing?+

The timeline details will be upon you and your marketing goals, for our meme marketers it is not a time-consuming process. After evaluating your marketing requirement, we can soon come up with relevant memes. We will discuss the timeline in details only after discussing the project.

What is the pricing for meme marketing?+

At InfluGlue, meme marketing packaging is extremely affordable, we bet the package is the best on market. To know more talk to our meme marketers today.

Can I make my own meme?+

Anybody can create memes provided that person is well versed about the current meme jacking trend and the mindset of your audience. Use appropriate style and tone to resonate with your audience, make sure they are on the same page with your current communication style.

How do I know whether my business is suitable for meme marketing?+

No matter your business niche, we have suitable memes for your audience. Consult your project with our meme marketers to understand the potential of your business and how to achieve that.

Some of Our Work

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Want to Know More About Us?

We are a team of experienced digital marketers, tech buddies and content creators who wish to achieve the next level of creativity in marketing not only to stand out among others but also to get noticed by the biggest social media platforms. Our team members handle and operate campaigns from different cities of the country, we also have regular content creators on board with us who helps us in finetuning our strategy to deliver the best. We believe in a personalised approach with our clients with the perfect blend of creativity and technology.

Connect with us at your convenience, one of our marketing executives will get back to you at their earliest.

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