
Zomato’s Hidden Goldmine: The Secret Business Behind Their Success Think Zomato only earns from food delivery and groceries? Think again. In 2018, Deepinder Goyal launched Hyperpure, a B2B brand revolutionizing how restaurants source their kitchen essentials. 🍅🥬 Here’s how it works: 👉 Hyperpure connects farmers directly to restaurants, eliminating middlemen and ensuring fresh, natural ingredients. 👉 It solves a major sourcing problem for restaurants while creating a steady revenue stream for Zomato. 👉 And guess what? Their customer acquisition cost is ZERO because they’re leveraging their existing restaurant partnerships. Today, Hyperpure contributes 25%+ of Zomato's revenue—built without expensive marketing campaigns. The takeaway? Whatever you’re selling, think about creating a complementary product or service for your existing customers. You’ll minimize marketing costs and maximize profit margins. Are you tapping into the potential of your current customer base? 💡 #BusinessStrategy #RevenueGrowth #CustomerRetention #Entrepreneurship #Innovation #Zomato #Hyperpure #b2bbusiness
This post was published on 01st January, 2025 by Shikhar on his Instagram handle "@shikharsuri_ (Shikhar Suri)". Shikhar has total 1.1M followers on Instagram and has a total of 704 post.This post has received 252 Likes which are lower than the average likes that Shikhar gets. Shikhar receives an average engagement rate of 0.06% per post on Instagram. This post has received 0 comments which are lower than the average comments that Shikhar gets. Overall the engagement rate for this post was lower than the average for the profile. #RevenueGrowth #Innovation #b2bbusiness #BusinessStrategy #Zomato #Entrepreneurship #CustomerRetention #Hyperpure has been used frequently in this Post.