Influencer marketing is one of the buzzwords in today’s social media marketing ecosystem. Every nine among ten brands are looking to invest in this strategy to achieve success in this competitive market. In India alone, you will find hundreds of new influencer marketing platforms which might leave you confused about which one to choose. This article will highlight the top 5 influencer marketing platforms in India of 2022 so that you have all the necessary information beforehand and plan your influencer marketing campaigns seamlessly.
Scroll down to discover the updated form of influencer marketing in 2022.
Influencer marketing is an updated version of social media marketing that involves endorsing products with help of content creators who are followed by a larger audience on a particular social media platform. Influencers are considered opinion leaders because they have great skills and vast knowledge about a particular niche. Because of their popularity, they are considered a trustworthy source of information.
Influencer marketing helps you reach people whom you cannot approach through a traditional form of marketing. According to recent research, it has been revealed that around 68% of online consumers use ad blockers which means even if you spend money on digital ads there is no guarantee your target audience will get to see those. Moreover, customers believe influences recommendation more than any other form of advertisement this is the reason why more than 90% of brands prefer investing in influencer marketing.
In the age of social media influencer marketing is extremely important especially for the brands who are looking to reach the target audience and communicate with them about their products. 88% of marketers say ROI from influencer marketing is better to compare to other forms of marketing, this means brands have more reason than one to opt for influencer advertising.
In 2022 Brands will go more sceptical about working with the right influencers as the market is overcrowded with similar profiles. Research suggests that 19% of marketers spend two-third of their marketing budget on influencers, this year the expenditure on influencer marketing might go higher. Most brands are expected to adopt influencer marketing to fulfil their marketing objectives cost-effectively.
Brands that are looking to get user-generated content will also opt for influencer marketing to encourage repeat purchases from their brand. So if you are a content creator looking to get more campaign proposals in 2022 you must have updated knowledge about what is happening in the influencer marketing ecosystem and which influencer marketing companies are providing the best opportunities to the influencers.
If you are a passionate content creator you can make money from multiple social media platforms in 2022. One of the topmost is Instagram which provides hundreds of opportunities to bloggers and influencers to make money by endorsing brands among their audience. So if you have not started your journey towards influencer marketing 2022 is the right time for you. Here are some of the easiest ways to make money from social media platforms in 2022:
If you want to know more about how to make money from your social media account in 2022 connect with InfluGlue the leading influencer marketing platform of the country with the largest database of bloggers, influencers and content creators from the various niche. Evaluating your social assets, they will provide you with multiple paid campaigns from your favourite brands so that you can make money easily from what you do the best.
As we have mentioned earlier there are hundreds of influencer marketing platforms in India that might confuse the brands who are looking to get influencer advertising services. Let’s make the selection process easier for you, try to gather answers to the following questions while shortlisting an influencer marketing platform in India for your project:
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If you get satisfactory answers to the above questions you can think about hiring the platform. Be careful with your research because in most cases all the companies are claiming to provide the best services but when it comes to the result a lot of them fail. Thoroughly check their website and social media presence to know better about their reputation. If possible you can contact their previous clients to know their experience with the company. It is better to gather all possible information beforehand rather than regret it later.
Here is the list of the top 5 influencer marketing platforms of India for you so that you can choose the perfect one for your project.
This New York based influencer marketing platform helps brands to find the perfect creators for product endorsements. They manage the affiliate networks of their clients so that they can drive more sales. If you are a storyteller manage to create a huge fan following for your skill and knowledge they would love to welcome you as a part of their growing network. They also provide handsome payment to their creators so do not waste your talent and check out this platform to take your influencing career to the next level in 2022.
InfluGlue is India’s leading influencer marketing platform that has worked with hundreds of boutique brands as well as International brands like Nestle Gerber, Johny Walker etc. If you are a blogger, influencer or YouTuber you must connect with the InfluGlue team to get multiple paid campaigns from various brands.
The sign-up process will take less than a couple of minutes and you are all set to get proposals from the platform. They have thousands of registered content creators with whom they work on a regular and long-term basis. If you have not checked this famous influencer marketing platform yet you must do it now to bag more paid campaigns.
They consider influencers as a crucial part of their business instead of treating them merely as a tool to get more projects. No matter whether you are a nano, micro or mega influencer they have opportunities for content creators of all tiers.
Pulpkey is committed to providing brands with a human voice which means more opportunities for content creators. As influencer marketing becomes mainstream more brands are looking to endorse their product with influencers.
They carefully select their content creators based on the quality and impact of their content, so if you think you are one of the finest content creators of your niche and ready to take up paid campaign works you must check out Pulpkey, we bet you will find a lot of co content creators of your community on Pulpkey
This platform is the home of leading influencers of the country, here you will find content creators of all social media platforms. They have worked with various brands to create successful influencer marketing campaigns.
If you are a smart content creator who would like to make more money from your influencing career in 2022 you must check this platform and enjoy a better reputation on your social media platform from multiple paid campaigns.
Another top influencer marketing platform of India is Eleve Media who are committed to providing strategized creative opportunities to their influencers s that they can become brand advocates in the future. They will help you connect with the brands that are looking for quality content creators to promote their products.
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Few words before wrapping up
So these are the top 5 influencer marketing companies in India in 2022 content creators should consider working with. If you are a brand you can also check those platforms to get help achieving your marketing objectives and goals.
If you want the easiest way to get paid campaigns from your favourite brands connect with InfluGlue the leading influencer marketing platform in India that is committed to providing awesome campaigns to all its content creators. To know more connect with the team at your earliest.
Read this article to discover some of the top influencer marketing companies of 2022 that helps content creators make money through paid campaigns.
Team InfluGlue helped to build the content of the site along with several other sites with its SEO driven content. It delivers informative content to different niche of Influencer marketing. That helps the entrepreneurs to coose the right influencer to reach their target audience.
