
Growing up in Delhi, the fashion capital of India, Riya Khattar understood how fast-changing trends can be costly and exhausting. It was crucial to understand that the world is changing and so is fashion. “We started the brand amidst the pandemic which made us understand the importance of the environment and sustainability.” The pandemic and lockdowns have never been easier and they brought a tsunami of challenges. For them. “From materials to wages and courier services, prices have risen, but demand for products has declined.” Shark Tank has given their business a brilliant boost. “As a brand, we are focusing more on marketing. With Vineeta and Anupam on board, we can make this brand big.” The brand has recently received a great response from influencers and celebrities like Neha Kakkar, Hansika Motwani, Komal Pandey, and others. To succeed as an entrepreneur, one should fill an underserved demand, and make something better than what's already out there. “Focus on solving an issue with your business,” says Riya. “We focused on creating something sustainable yet elegant and chic to style.” For budding entrepreneurs, Riya says that what drives the business are the P's of entrepreneurship- passion, purpose, problem, and persistence. “Following the above pathways would help you not only grow but learn and glow.” She believes that a brand should be a purpose-driven brand that solves unsolved and unthinkable problems.
This post was published on 01st August, 2022 by Riya on her Instagram handle "@riyakhattar (Riya Khattar)". Riya has total 7.1K followers on Instagram and has a total of 62 post.This post has received 243 Likes which are lower than the average likes that Riya gets. Riya receives an average engagement rate of 4.87% per post on Instagram. This post has received 4 comments which are lower than the average comments that Riya gets. Overall the engagement rate for this post was lower than the average for the profile.